Understanding Your IP Position: Fostering a Culture of IP Awareness
Oct 24th, 2022 by Michael Dilworth | News |
The next step in your development as an IP-aligned organization is to begin fostering an enterprise-wide culture of IP awareness such that everyone within your company’s innovation ecosystem possesses a mindset rooted in the understanding of the value and importance of your intangible assets, and is armed with the tools and incentives they need to effectively carry out their roles in your IP strategy.
